Alex has been advising clients in the South West of WA since 2001 and is the director at Bay Wealth & Protection. He believes simplicity and care are at the core of the financial services he provides.

Alex completed the Fellow Chartered Financial Practitioner designation with the Association of Financial Advisers back in 2016. He has recently passed the required FASEA Exam Standard and is also a registered Tax (Financial) Adviser with the Tax Practitioners Board.

As a professional, Alex knows his role is about helping hardworking people make smart decisions with their money without confusion or worry.

“I want to advise and continually educate our clients, developing strategies by listening carefully to their goals and plans for the future. Listening properly is an essential form of respect between adviser and client.”

In his personal life, he enjoys football, basketball and cricket and has been actively involved in a number of community clubs and associations. When he’s not participating in sport, Alex is a keen fisherman and likes to make the most of the beautiful South West with family and friends.

Alex can be contacted on 0428 546 153.